SignValue Completes a Broker Price Opinion in New Jersey

SignValue is pleased to announce the successful completion of a broker price opinion for a proposed digital billboard in New Jersey. We advised the client on the potential value of the new sign location. This project aligns with the growing momentum in the out-of-home (OOH) advertising sector, which saw a 6.8% revenue increase in the first quarter of 2024, reaching nearly $2 billion. Digital formats, like those assessed by SignValue, accounted for over 32% of this growth, highlighting the ongoing appeal of digital OOH assets​.

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